This is the best movie deal you'll find anywhere!  Simply buy a Premiere Card and start saving. The money you spend gets loaded onto the card which you can then use as a form of payment at the theater or on our website.  Think of it as buying a membership card to Laemmle!  Better yet, when you use the card you are entitled to special pricing.  Card holders receive $3 off at-theatre movie tickets*, and 20% off concessions, plus one free Popcorn on Thursday.